Luxury that leaves nothing behind.
Lab-grown diamonds instead of mined ones, custom-made pieces, and jewelry that lasts—that’s our take on responsible luxury.
No mountain had to be moved.
What nature shapes over millions of years is achieved in the laboratory under controlled conditions of purity—leaving the landscapes untouched that would otherwise have to give way to mining.
Savings per carat; approximate values, compared to the conventional mining of a natural diamond.
Grown in the lab. Tested under natural light.
Every Velur diamond is grown in a laboratory—from pure carbon, in weeks rather than millions of years. Chemically, physically, and optically identical to a natural diamond, and certified to the same standards.
Our lab-grown diamonds are IGI-certified when set, and our moissanite is GRA-certified. And because a certificate doesn’t tell the whole story, we hand-select every stone—for true brilliance in natural light.
Choose Your Own DiamondMade to order. Not produced from stock.
Every Velur ring is crafted only after you order it—set by hand, inspected, and only then shipped to you.
That means: no overproduction, no warehouse full of unworn rings. We only make what people will actually wear.
How Your Ring Is Made — Our WorkshopThe most sustainable ring is the one you wear forever.
That's why we don't rely on trends, but on things that stand the test of time — and we stand by that.
Lifetime Warranty
Focus on materials and craftsmanship—because safety has no expiration date.
180-Day Size Adjustment
Free of charge and at your own pace, rather than under pressure—so the ring really fits.
30-Day Model Change
If you'd rather have a different design—it's better to exchange it than to let it sit unworn.
What remains untouched is part of the gift.
Frequently Asked Questions
Are lab-grown diamonds real diamonds?
Yes. They are chemically, physically, and optically identical to natural diamonds and are certified according to the same standards—the only difference is their origin. Learn more in our guide: Are lab-grown diamonds real diamonds?
What is the difference between moissanite and a lab-grown diamond?
Both are brilliant, responsibly sourced gemstones with their own unique characteristics—in terms of fire, hardness, and price. You can find a detailed comparison here: Moissanite vs. Diamond.
How do I know that my stone is certified?
Lab-grown diamonds come with an IGI certificate, and moissanite comes with a GRA certificate. You’ll receive the documentation for your stone—and you can examine every stone in detail in advance from our diamond selection.
Why does this cost less than at a jewelry store?
Because you’re not paying for the display case, the brand, or the middleman—you’re paying for the materials and craftsmanship. Lab-grown diamonds also make the stone more affordable—while offering the same brilliance.
Brilliance that didn't have to compromise on anything.
Choose your own stone—or discover the designs that showcase it best.
Perfection takes time.
Our goldsmiths craft each ring individually—stone by stone, entirely by hand.
Each piece of jewellery is crafted only after you place your order, carefully made from solid gold and genuine gemstones.
This is how we avoid mass production and guarantee you the highest quality, precise craftsmanship, and fair prices—directly from our workshop, with no middlemen.
Need a ring sooner?ⓘ
Please contact us directly at WhatsApp —we have select models in stock that are ready to ship immediately.
The difference between carat sizes
